PRODUCT WATCH ROUNDUP We’ve added new information to ASH Wales Product Watch about nicotine products that may be less familiar. Pouchless nicotine pods have a UK-facing retail listing: these small oral portions have no outer pouch and are not designed to melt. We’ve also added international examples of ultra-thin and semi-gel nicotine pouches, and updated our page on gels, creams, sprays and nasal inhalers. UK or Welsh availability has not been established for those international examples. These updates explain what the products are, what is verified and what remains uncertain. They do not establish how widely any product is used in Wales.
Smoking case studies
Explore smoking projects and practical learning: what teams did, what changed and what they learned.
Choose a point to explore a project.
More filters
The map shows UK and Ireland projects. Choose International to browse overseas examples. Regional markers are not delivery addresses. Map: Natural Earth.
Help this collection grow
Know a project we should include? Have a report, resource or update to share? Help us build a useful collection for everyone.
Welsh context
Smoking is more common among people living in social housing. These figures describe the Welsh population; the case-study collection explores different approaches to cessation and smoke exposure.
23%
Social-housing residents smoke
10%
All Wales smoke
7%
Owner-occupiers smoke
Adults aged 16+ · National Survey for Wales, 2024–25. Official statistics in development; estimates have sampling uncertainty.
Our social housing report
Explore ASH Wales/YouGov findings on smoking, vaping and smoke exposure at home. This separate 2026 survey includes 130 social-housing respondents.
Research behind the approaches
SYSTEMATIC REVIEW
Nicotine e-cigarettes
In adult cessation trials, nicotine e-cigarettes helped more people quit than nicotine replacement therapy.
This is treatment evidence, rather than a test of a particular community delivery model. Evidence on longer-term harms is less complete.
SYSTEMATIC REVIEW
Financial incentives
Financial incentives improve quitting at six months or longer. Pregnancy trials provide additional evidence in that population.
Results depend on the population and programme studied; the case studies describe those differences.
Sources and methods
Cases explain delivery, findings and limitations, drawing on published evaluations and programme reports. ASH Wales projects may also use our own project records. The case makes clear what was measured and what remains unknown.
Useful resources
Tools for delivery
- Greater Manchester hospital implementation guidance: includes the toolkit description.
- Housing-provider case studies: eleven examples of resident contact and housing-service information gathering.
- Swap to Stop guidance: national delivery context.
Research and wider context
- Help Me Quit review: national Welsh service findings.
- SAVINGS: financial-support research in progress.
- Australian treatment-choice trial (abstract): treatment evidence.
- Fathers and smoke-free homes: engagement research.
- Massachusetts housing research: implementation survey.
- Tackling Indigenous Smoking: national programme context.